电商商品描述在电商平台中扮演着重要的角色,对于商品销售和用户购物体验起到关键作用。以下是电商商品描述的重要性:
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吸引用户:商品描述是吸引用户的第一步。通过生动、详细、精准的商品描述,可以吸引用户的注意力,引起他们对商品的兴趣,提高点击率和转化率。
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提供商品信息:商品描述提供了商品的详细信息,包括规格、特性、功能、材质等,帮助用户了解商品的特点和使用细节。这对于用户做出购买决策非常重要,影响其是否选择购买该商品。
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传递商品价值:商品描述可以传达商品的价值和优势,包括品质、性能、功能、效果等。通过描述商品的独特之处和优势,可以使用户更加信任和认可该商品,提高购买意愿。
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解答用户疑虑:用户在购物过程中常常会有一些疑虑和疑问,如尺寸、用途、适用人群等。通过商品描述,可以解答用户的疑虑,使用户更加理解和信任商品,提高购买满意度。
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增加搜索引擎排名:良好的商品描述可以包含与商品相关的关键词和内容,有助于提高商品在搜索引擎上的排名。这样,用户在搜索相关商品时更容易找到该商品,增加商品曝光度和点击率。
item_get_desc-获得淘宝商品描述
调用示例
api调用代码:
-- 请求示例 url 默认请求参数已经URL编码处理
curl -i "https://api-fuwuqi.cn/taobao/item_get_desc/?key=<您自己的apiKey>&secret=<您自己的apiSecret>&num_iid=698291711589"
响应示例:
"item": {
"desc": "\n <div class=\"hb_v3_client_1346627\" style=\"margin: 0 0 5.0px 0;text-align: center;\"> \n <img src=\"http://img.alicdn.com/imgextra/i1/2613416167/O1CN01TVRUKn1vQXJsRHhi1_!!2613416167.png\" id=\"hb_v3_client_1346627_top_1\" /> \n </div> \n <p style=\"margin: 0;width: 0;height: 0;overflow: hidden;\"><img src=\"http://img.alicdn.com/imgextra/i4/T2s4moXH8XXXXXXXXX-350475995.png?p=hb_v3_client_1349304_start_top_3\" /></p> \n <table align=\"center\" style=\"margin: 0 auto;\" background=\"https://img.alicdn.com/imgextra/i4/T2s4moXH8XXXXXXXXX-350475995.png?p=1349304_hb_v3_client_xxx_top_3_e\"> \n <tbody>\n <tr background=\"https://img.alicdn.com/imgextra/i4/T2s4moXH8XXXXXXXXX-350475995.png?p=1349304_hb_v3_client_xxx_top_3_e\"> \n <td background=\"https://img.alicdn.com/imgextra/i4/T2s4moXH8XXXXXXXXX-350475995.png?p=1349304_hb_v3_client_xxx_top_3_e\"> \n <div background=\"https://img.alicdn.com/imgextra/i4/T2s4moXH8XXXXXXXXX-350475995.png?p=1349304_hb_v3_client_xxx_top_3_e\"> \n <img usemap=\"#1690460623034\" src=\"http://img.alicdn.com/imgextra/i4/2613416167/O1CN01Qqj9AV1vQXOtZj0Mv_!!2613416167.png\" background=\"https://img.alicdn.com/imgextra/i4/T2s4moXH8XXXXXXXXX-350475995.png?p=1349304_hb_v3_client_xxx_top_3_e\" /> \n </div><map name=\"1690460623034\"><area shape=\"rect\" coords=\"35.333,48.9995,708.333,977.39954\" href=\"http://shop128593474.m.taobao.com/#list?catId=1728513732\"></area><area shape=\"rect\" coords=\"36,984.33299,716.0,1233.333\" href=\"https://market.m.taobao.com/app/sj/member-center-rax/pages/pages_index_index?wh_weex=true&needGuide=true&sellerId=2613416167\"></area></map></td> \n </tr> \n </tbody>\n </table> \n <p style=\"margin: 0;width: 0;height: 0;overflow: hidden;\"><img src=\"http://img.alicdn.com/imgextra/i4/T2s4moXH8XXXXXXXXX-350475995.png?p=hb_v3_client_1349304_end_top_3\" /></p> \n <p> </p> \n <p> </p> \n <p> </p> \n <p><map name=\"TEGOA\"><area coords=\"71,129,256,423\" href=\"https://item.taobao.com/item.htm?spm=a21dvs.23580594.0.0.621e3d0d27PYfs&ft=t&id=692878070844\" shape=\"rect\"></area><area coords=\"285,130,470,424\" href=\"https://item.taobao.com/item.htm?spm=a21dvs.23580594.0.0.621e3d0d27PYfs&ft=t&id=691526335119\" shape=\"rect\"></area><area coords=\"496,130,683,423\" href=\"https://item.taobao.com/item.htm?spm=a21dvs.23580594.0.0.621e3d0d27PYfs&ft=t&id=698032806270\" shape=\"rect\"></area></map><img align=\"absmiddle\" src=\"http://img.alicdn.com/imgextra/i3/2613416167/O1CN01ib1pQ61vQXLd497Bc_!!2613416167.jpg\" style=\"max-width: 750.0px;\" /> </p> \n <p> </p> \n <p> </p> \n <p><img align=\"absmiddle\" src=\"http://img.alicdn.com/imgextra/i3/2613416167/O1CN01FgZvBE1vQXLgTwC2e_!!2613416167.jpg\" style=\"max-width: 750.0px;\" /><img align=\"absmiddle\" src=\"http://img.alicdn.com/imgextra/i3/2613416167/O1CN01WIIj3A1vQXN0zFBb7_!!2613416167.jpg\" style=\"max-width: 750.0px;\" /><img align=\"absmiddle\" src=\"http://img.alicdn.com/imgextra/i4/2613416167/O1CN01xzWAEy1vQXLsNoeDt_!!2613416167.jpg\" style=\"max-width: 750.0px;\" /><img align=\"absmiddle\" src=\"http://img.alicdn.com/imgextra/i4/2613416167/O1CN01DqPZqT1vQXLj7WbC6_!!2613416167.png\" style=\"max-width: 750.0px;\" /><img align=\"absmiddle\" src=\"http://img.alicdn.com/imgextra/i3/2613416167/O1CN01XJJHOu1vQXLdkFMwW_!!2613416167.jpg\" style=\"max-width: 750.0px;\" /></p> \n <p> </p> \n <p><img align=\"absmiddle\" src=\"http://img.alicdn.com/imgextra/i3/2613416167/O1CN01nWhV1m1vQXLOK995M_!!2613416167.jpg\" style=\"max-width: 750.0px;\" /></p> \n <p> </p> \n <p><img align=\"absmiddle\" src=\"http://img.alicdn.com/imgextra/i1/2613416167/O1CN01ZkLir41vQXLXtyKOs_!!2613416167.jpg\" style=\"max-width: 750.0px;\" /></p> \n <p> </p> \n <p><img align=\"absmiddle\" src=\"http://img.alicdn.com/imgextra/i4/2613416167/O1CN01lDzs7n1vQXLO05YQO_!!2613416167.jpg\" style=\"max-width: 750.0px;\" /></p> \n <p> </p> \n <p><img align=\"absmiddle\" src=\"http://img.alicdn.com/imgextra/i1/2613416167/O1CN013o84QR1vQXLMcX8AH_!!2613416167.jpg\" style=\"max-width: 750.0px;\" /></p> \n <p> </p> \n <p><img align=\"absmiddle\" src=\"http://img.alicdn.com/imgextra/i4/2613416167/O1CN01cWlV8Z1vQXLWiIjR8_!!2613416167.jpg\" style=\"max-width: 750.0px;\" /></p> \n <p> </p> \n <p><img align=\"absmiddle\" src=\"http://img.alicdn.com/imgextra/i2/2613416167/O1CN01pSrnzg1vQXLOjmxqy_!!2613416167.jpg\" style=\"max-width: 750.0px;\" /></p> \n <p> </p> \n <p><img align=\"absmiddle\" src=\"http://img.alicdn.com/imgextra/i3/2613416167/O1CN01zu4LaX1vQXLWiFFDs_!!2613416167.jpg\" style=\"max-width: 750.0px;\" /></p> \n <p> </p> \n <p><img align=\"absmiddle\" src=\"http://img.alicdn.com/imgextra/i3/2613416167/O1CN01N0Ccm41vQXLXNKFxY_!!2613416167.jpg\" style=\"max-width: 750.0px;\" /></p> \n <p> </p> \n <p><img align=\"absmiddle\" src=\"http://img.alicdn.com/imgextra/i4/2613416167/O1CN01sil6lc1vQXLWiIWwl_!!2613416167.jpg\" style=\"max-width: 750.0px;\" /></p> \n <p> </p> \n <p><img align=\"absmiddle\" src=\"http://img.alicdn.com/imgextra/i3/2613416167/O1CN01c5u9Oq1vQXLYXBZFN_!!2613416167.jpg\" style=\"max-width: 750.0px;\" /></p> \n <p> </p> \n <p><img align=\"absmiddle\" src=\"http://img.alicdn.com/imgextra/i1/2613416167/O1CN01Rs60uE1vQXLQzkxrH_!!2613416167.jpg\" style=\"max-width: 750.0px;\" /></p> \n <p> </p> \n <p><img align=\"absmiddle\" src=\"http://img.alicdn.com/imgextra/i1/2613416167/O1CN019cMnGv1vQXLQuqRB6_!!2613416167.jpg\" style=\"max-width: 750.0px;\" /></p> \n <p> </p> \n <p><img align=\"absmiddle\" src=\"http://img.alicdn.com/imgextra/i1/2613416167/O1CN013w1o0I1vQXLYXAQWe_!!2613416167.jpg\" style=\"max-width: 750.0px;\" /></p> \n <p> </p> \n <p><img align=\"absmiddle\" src=\"http://img.alicdn.com/imgextra/i2/2613416167/O1CN01ywG6eH1vQXLU7aZRY_!!2613416167.jpg\" style=\"max-width: 750.0px;\" /></p> \n <p> </p> \n <p><img align=\"absmiddle\" src=\"http://img.alicdn.com/imgextra/i1/2613416167/O1CN01Z7Zl0C1vQXLHvWIKN_!!2613416167.jpg\" style=\"max-width: 750.0px;\" /></p> \n <p> </p> \n <p><img align=\"absmiddle\" src=\"http://img.alicdn.com/imgextra/i3/2613416167/O1CN01yVpehP1vQXLVcyJdK_!!2613416167.jpg\" style=\"max-width: 750.0px;\" /></p> \n <p> </p> \n <p><img align=\"absmiddle\" src=\"http://img.alicdn.com/imgextra/i3/2613416167/O1CN01jAQFui1vQXLXNINXx_!!2613416167.jpg\" style=\"max-width: 750.0px;\" /></p> \n <p> </p> \n <p><img align=\"absmiddle\" src=\"http://img.alicdn.com/imgextra/i2/2613416167/O1CN01xaYqyO1vQXLVcyBJ2_!!2613416167.jpg\" style=\"max-width: 750.0px;\" /><img align=\"absmiddle\" src=\"http://img.alicdn.com/imgextra/i4/2613416167/O1CN01m1DIlZ1vQXLQun9RQ_!!2613416167.jpg\" style=\"max-width: 750.0px;\" /><img align=\"absmiddle\" src=\"http://img.alicdn.com/imgextra/i2/2613416167/O1CN01t8Vvcs1vQXLd4An8K_!!2613416167.jpg\" style=\"max-width: 750.0px;\" /><img align=\"absmiddle\" src=\"http://img.alicdn.com/imgextra/i4/2613416167/O1CN01UvNUhW1vQXLVczSFY_!!2613416167.jpg\" style=\"max-width: 750.0px;\" /><img align=\"absmiddle\" src=\"http://img.alicdn.com/imgextra/i4/2613416167/O1CN01ppWHS51vQXLSWXeDn_!!2613416167.jpg\" style=\"max-width: 750.0px;\" /><img align=\"absmiddle\" src=\"http://img.alicdn.com/imgextra/i1/2613416167/O1CN015pqdTN1vQXLUuaTOF_!!2613416167.jpg\" style=\"max-width: 750.0px;\" /><img align=\"absmiddle\" src=\"http://img.alicdn.com/imgextra/i4/2613416167/O1CN01BuBFKo1vQXLWiGmlT_!!2613416167.jpg\" style=\"max-width: 750.0px;\" /><img align=\"absmiddle\" src=\"http://img.alicdn.com/imgextra/i2/2613416167/O1CN0194qXLv1vQXLWiHep6_!!2613416167.jpg\" style=\"max-width: 750.0px;\" /></p> \n <div class=\"hb_v3_client_1345078\" style=\"margin: 0 0 5.0px 0;text-align: center;\"> \n <img id=\"hb_v3_client_1345078_bot_1\" src=\"http://img.alicdn.com/imgextra/i3/2613416167/O1CN01ajInja1vQXLpfAR6G_!!2613416167.png\" /> \n </div> \n <script src=\"https://g.alicdn.com/i/popshop/0.0.23/p/seemore/load.js?c\"></script> \n ",
"data_from": "app_vip"
},
请求参数
请求参数:num_iid=520813250866
参数说明:num_iid:淘宝商品ID
响应参数
Version: Date:
名称 | 类型 | 必须 | 示例值 | 描述 |
---|---|---|---|---|
item | item[] | 0 | 获得淘宝商品描述 | |
desc | String | 0 | [] | 商品描述 |